profile

Hi! I make Strategy Simple.

Sign up for my newsletter Strategy Made Simple to learn tools to drive revenue, engagement, and impact. To your strategic success!

Featured Post

Summer Sabbatical

What's Inside... The Strategy of Rest Schedule Your Fall Retreat Working Together 1. The Strategy of Rest As we wind down the first 6 months of the year, the 3 newsletters below saw the most engagement. Time for a Change Business Development for Busy Lawyers 5 Ways to Boost Cash Flow I write this as my family and I pack boxes for an upcoming transition. So, I'm taking a summer sabbatical to Move Enjoy the warm days of summer And rest Over the years, I've learned that there will always be a...

What's Inside... 3 Ways to Strengthen Culture Schedule Your Fall Retreat Working Together 1. 3 Ways to Strengthen Culture Over past few months, we've focused on driving growth across 6 pillars. We will close this series with — People & Culture. Business Development Technology & Infrastructure Products & Services Finances Marketing & Communications People & Culture I've seen that you can have the best strategy in the world, but if your culture doesn’t exist to support it, then it’s likely to...

What's Inside... 4 Marketing Must Haves Schedule Your Spring Retreat Working Together in 2026 1. 4 Marketing Must Haves Over past few months, we've focused on driving growth across 6 pillars. We are in the final stretch with — Marketing & Communications. Business Development Technology & Infrastructure Products & Services Finances Marketing & Communications People & Culture For professional services firms, marketing is not sales. Marketing attracts. Business development creates the...

It's hard to believe that it's been over 6 months since book launch! You can now read it for free on Kindle Unlimited. Read on Kindle Unlimited Here Over the past 6 months... It's been fun to see what format readers prefer — e-book, paperback, or hard cover — and why. It's been encouraging to hear from readers how it's shaping their journey. And it's been fun to explore the world of creating a product. It's quite different than delivering services, and I've learned a great deal. I could not...

What's Inside... 5 Ways to Boost Cash Flow Schedule Your Spring Retreat Working Together in 2026 1. 5 Ways to Boost Cash Flow Happy spring! I hope each of you enjoyed a break and some time away. It's hard to believe Q1 is already over. Over the last 3 months, we've focused on a growth strategy across 6 pillars. Q2 will focus on the remaining 3 pillars starting with — Finances. Business Development Technology & Infrastructure Products & Services Finances Marketing & Communications People &...

What's Inside... Growth by Acquisition Schedule Your Spring Retreat Working Together in 2026 1. Growth by Acquisition Lately, we've focused on grounding a firm's growth strategy across 6 pillars. You can review thoughts on the first two pillars via the links below. Today, we'll discuss one way to grow your firm's services — Acquisition. Business Development Technology & Infrastructure Products & Services Marketing & Communications People & Culture Finance One client recently acquired another...

What's Inside... Technology as a Priority Schedule Your Spring Retreat Working Together in 2026 1. Technology as a Priority When everything is a priority, nothing is a priority. That's why your firm's growth strategy needs to be grounded in a focused set of shared priorities, typically around 6 Pillars of Growth: Products & Services Marketing & Communications Technology & Infrastructure People & Culture Business Development Finance A few weeks ago, I shared about my work advising an attorney...

What's Inside... Making BD a Priority Schedule Your Spring Retreat Working Together in 2026 1. Making BD a Priority Business development is one priority of your firm's growth strategy. Last fall, I shared reflections of the managing partner of a growing law firm. This year, I am advising one of the firm's attorneys as he develops and implements his Practice Area account plan. To start, we took a step back. What is BD? What isn't BD? BD is – Finding and creating new growth opportunities...

What's Inside... Prioritize Client Experience Schedule Your Spring Retreat Working Together in 2026 1. Prioritize Client Experience Happy New Year! I hope you enjoyed a rejuvenating holiday season & 2026 is off to a great start. After almost a month back in the trenches, the holidays seem distant! I had a wonderful time disconnecting and returned to a note from one business service provider that my annual premium was set to increase by 19.33%. Whoa! So, I made some calls. Call #1. Couldn't...

What's Inside... Top 5 of 2025 Harvard Authors’ Bookshelf — 2025 Holiday Reading List Ways to Work Together in 2026 1. Top 5 of 2025 As 2025 winds down, I looked at the data (as I love to do!). Below are the top 5 most-read newsletters of the year — Visualize Your Strategy Lawyer to Leader Lawyer to Leader - Part 2 Everyone's a Data Company 4 Strategies to Boost Cash Flow My hope is that the content is clear, concise, and helpful to grow your business. I'm signing off to rest & rejuvenate....